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The Science of Branding a Chemical Manufacturer

An ingenious way to package a branding presentation for the chemical industry, “The Science of Branding” was developed and presented by Julie Ticsay at Nyco’s 2013 National Sales Meeting to an audience of Nyco’s national manufacturer representatives. With a  twist on chemistry’s Periodic Table, the presentation gave the group an overview of Nyco’s new brand platform, demonstrating all of the ways Nyco is working to build their brand and engage customers.

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